Professional Experience

David Strauss is an award-winning authority on how to effectively market products and services to businesses of all sizes. His specialties include customer acquisition, retention and loyalty, channel marketing, brand building, advertising, public relations, and online marketing.

Working with start-ups and established companies, David has successfully launched new businesses and grown existing operations in the telecommunications, cable, information technology, financial services, and e-commerce sectors.


Among David’s achievements are:

  • Contributed to 167% achievement of Juniper’s sales plan for Comcast
  • Designed and executed Comcast’s first enterprise go-to-market plan; generated $46 million of lead revenue
  • Achieved 24% revenue growth for Cablevision’s Lightpath within two years
  • Generated $300 million of revenue for IBM; doubled IBM’s share of the storage market
  • Launched Sprint’s new wireless service in largest U.S. market; captured 20% share of all new customers
  • Increased retention of AT&T Wireless Services customers in NY metro area by 43%

David has an MBA from NYU and a BA from Tufts University. He lives in New York City.